dew it
dew it
Pro-level Skin Prep
Serious skin prep regimen that provides radiant, dewy skin that deeply hydrates, nourishes & enhances your natural glow.
You won’t regret investing in the full regimen—your skin will thank you! Dew It offers the complete set, carefully crafted to deliver the ultimate hydration and glow. Like building blocks, each layer works synergistically, adding its own unique benefit to give you the radiant skin you’ve always dreamed of.
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My face is completely moisturized & my makeup looks AMAZING!!!! Thank You!!!!
Key Ingredients
Key Ingredients
drench it
Fermented rice water, niacinamide, peptides, resveratrol, squalane, adenosine.
drip it
Niacinamide, moringa oleifera seed extract, panthenol, glycerin, resveratrol, rice bran oil.
whip it
Beta glucan, shea butter, ectoin, sunflower seed oil, glycerin, resveratrol.
glaze it
Niacinamide, glycerin, adenosine.
amp it
Shea butter, mango butter, cupuacu butter, argan oil, hyaluronic filling spheres, jojoba seed oil.
How To Use
How To Use
drench itDispense into your palms and gently press onto freshly cleansed skin. Apply multiple layers for additional hydration as desired. Pat any excess formula firmly onto skin for further absorption. Wait 30 seconds before applying your serum.
drip itApply 2-3 drops of Drip It straight onto your face or into your palm & massage onto face, neck & décolleté until fully absorbed. To achieve the ultimate glow, start with Drench It Soothing Priming Milk to prime skin, then apply Drip It to lock in the moisture for all day hydration.
whip itScoop desired amount of cream with the blue spatula. Gently massage onto face, neck and décolleté in upward strokes
glaze itdispense 1-2 pumps of Glaze It into your palm and massage evenly to face. Allow a few seconds to set prior to continuing with the application of your favorite complexion product.
amp itApply generously to lips as needed for glowing hydration.
⏺︎ DERMATOLOGIST-TESTED
⏺︎ MADE IN KOREA
⏺︎ SUITABLE FOR SENSITIVE SKIN
⏺︎ CLINICALLY TESTED
⏺︎ DERMATOLOGIST-TESTED
⏺︎ MADE IN KOREA
⏺︎ SUITABLE FOR SENSITIVE SKIN
⏺︎ CLINICALLY TESTED
⏺︎ DERMATOLOGIST-TESTED
⏺︎ MADE IN KOREA
⏺︎ SUITABLE FOR SENSITIVE SKIN
⏺︎ CLINICALLY TESTED
⏺︎ DERMATOLOGIST-TESTED
⏺︎ MADE IN KOREA
⏺︎ SUITABLE FOR SENSITIVE SKIN
⏺︎ CLINICALLY TESTED
⏺︎ DERMATOLOGIST-TESTED
⏺︎ MADE IN KOREA
⏺︎ SUITABLE FOR SENSITIVE SKIN
⏺︎ CLINICALLY TESTED
⏺︎ DERMATOLOGIST-TESTED
⏺︎ MADE IN KOREA
⏺︎ SUITABLE FOR SENSITIVE SKIN
⏺︎ CLINICALLY TESTED
⏺︎ DERMATOLOGIST-TESTED
⏺︎ MADE IN KOREA
⏺︎ SUITABLE FOR SENSITIVE SKIN
⏺︎ CLINICALLY TESTED
⏺︎ DERMATOLOGIST-TESTED
⏺︎ MADE IN KOREA
⏺︎ SUITABLE FOR SENSITIVE SKIN
⏺︎ CLINICALLY TESTED
⏺︎ DERMATOLOGIST-TESTED
⏺︎ MADE IN KOREA
⏺︎ SUITABLE FOR SENSITIVE SKIN
⏺︎ CLINICALLY TESTED
⏺︎ DERMATOLOGIST-TESTED
⏺︎ MADE IN KOREA
⏺︎ SUITABLE FOR SENSITIVE SKIN
⏺︎ CLINICALLY TESTED
"Unlock Effortless Radiance with Dew It’s Complete Set"
You won’t regret investing in the full regimen—your skin will thank you! Dew It offers the complete set, carefully crafted to deliver the ultimate hydration and glow. Like building blocks, each layer works synergistically, adding its own unique benefit to give you the radiant skin you’ve always dreamed of. From the gentle cleanser that purifies without stripping, to the nutrient-rich serum that targets dullness, and finally the signature moisturizer that seals everything in—every step matters. Together, they strengthen your skin’s barrier, boost elasticity, and reveal a luminous complexion. No more guessing which product works best. With Dew It, consistency becomes your shortcut to effortless, healthy radiance. Start today, and watch your skin transform.
it’s the inside that counts
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2X FermentVital Complex™
A potent blend of Korean inspired ingredients with a two-step fermentation process that helps moisturize, brighten and clarify skin.
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MegaMirrored Molecular Complex™
Designed to restore vibrancy & help protect the skin's moisture barrier while providing hydration & amping up skin’s natural coloring & glow.
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Barrier Bolster technology™
Supports the skin barrier, hydrating deeply providing a brightening glow on skin. Also helps with moisture retention, providing long term hydration so skin feels soothed & looks plumped for overall better skin health.
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Gripping Glaze technology™
Creates glassy perfecting adherence with glowing skin that stays hydrated under makeup, the ultimate insurance for your complexion. Skin texture is improved, brighter & hydrated.
the proof is in the prep
*Results based on third-party instrumental corneometer test of 32 subjects compared to untreated skin post-application and at time points throughout a 12-hour duration of the study.
**Provides temporary repair to skin’s moisture barrier function in 30 minutes based on third-party instrumental transepidermal water loss test of 32 subjects.
patented technology, trending ingredients
patented technology,
trending ingredients
2X FermentVital Complex™
A potent blend of Korean inspired ingredients with a two-step fermentation process to help moisturize, brighten and clarify skin.
fermented rice
Helps bolster a stronger moisture barrier. Brightens, softens and tones skin providing a natural lit-within glow.
fermented ginseng
Helps improve the appearance of skin‘s elasticity and minimizes the look of fine lines for a more youthful appearance.
fermented adlay
Helps improve the appearance of skin hydration and elasticity, enhances skin’s natural moisture and helps the skin look firm, hydrated and supple.
fermented potato
Helps comfort and nurture the skin to enhance the skin‘s natural radiance for a healthy, glowing complexion.
our pov.
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iconic individuality.authenticity over approval.
Celebrating unique qualities and embracing authenticity over fitting in.
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inclusive community.fearless vulnerability.
An inviting, safe space for inspiration, experimentation and honest conversations.
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edutainment.be a pro at home.
Empowering you through education, bringing you joy through entertainment.
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proprietary tech.with makeup artistry tech(nique).
We develop our products through a ‘tech’ lens for max efficacy. Paired with irresistible textures for an unmatched experience. The combination preps your skin like a pro.
a note from
a note from
I’ve gotta tell you, I’ve tried everything—like, literally thousands of products. After testing so much, I finally figured out what actually works—and what doesn’t. There were so many gaps in the beauty world that I kept thinking, “Why doesn’t this exist already?” So, I decided to create it myself.
I’m self-taught when it comes to makeup, and trust me, if I can learn it, so can you! That’s why I’m so passionate about making makeup easy, fun, and accessible for everyone. I want to show you how to get glowing skin, while making sure your skin stays healthy and happy for the long haul.
We’re in this together!
our purpose is to empower all
people to fully inhabit their unique
beauty point of view by celebrating
our purpose is to empower all people to fully inhabit their unique beauty point of view by celebrating what makes you, you.
what makes you, you.
we
don’t just conceal;
we heal
With ourmultifunctional, high-performance
products, you can achieve instantly flawless
skin while enjoyinglong-term benefits.
Customer reviews
faqs
what is the difference between a serum & an essence?
what is the difference between a serum & an essence?
Serums are concentrated and thicker, targeting specific concerns, while essences are lighter and focus on hydration and prepping the skin. Serums have targeted ingredients, while essences enhance the effectiveness of other products.
what is a serum in skincare?
what is a serum in skincare?
A serum is a lightweight, concentrated treatment that targets specific skin concerns like fine lines or uneven tone. It penetrates deeper than moisturizers, delivering targeted skincare benefits.
can a good moisturizer help with makeup application?
can a good moisturizer help with makeup application?
Yes, moisturizers are designed to hydrate and soothe dry skin helping in mitigating dry patches or cakiness in makeup. Whip It is designed to work under makeup so complexion looks more smooth, flawless & radiant.
can I wear a primer alone, without applying makeup?
can I wear a primer alone, without applying makeup?
Yes, a primer can be worn alone for a smooth, glowing finish, helping to blur imperfections for a natural, polished look without foundation.
what does a lip ampoule do?
what does a lip ampoule do?
Intensive hydration: deeply moisturizes, leaving lips softer and smoother.
Plumps and firms: peptides or hyaluronic acid help attract moisture for fuller, firmer lips.
Restores dryness: targets dry lips, restoring softness and health.
